There are so many different websites and tools to help you with the marketing side of your business on Instagram. Some perform better than others, and some have been on the market since Instagram’s conception. While it’s not possible to cover every single platform available out there, we have reviewed and researched a few of the tools to give you a short list below.
Iconosquare: Iconosquare helps you grow your social media presence. It is a premium Instagram analytics tool that has data and analytics that can be immensely helpful. This includes showing you which hashtags perform the best for you, and the times of day to post for optimized engagement.
Buffer: Buffer is one of the top tools on the market for streamlining your content across social media. You can build your audience and grow your brand on social media with simplified content planning. It is also great for collaboration if your business has multiple employees who may be on the go. You can coordinate with team members easily and organize your content effectively. Buffer also allows you to repost other accounts using their platform.
Awario: Awario is a social media tracking platform that finds connections to your company using keywords across the internet, news / blogs, and other social media platforms. Through examining the references of your brand on the website, it shows you who your company supports and who the industry influencers are, what the feelings are behind your brand. Finally, it analyzes the growth and reach of your references and tells you how you compare them to your competitors.
Hashtags for likes: Hashtagsforlikes.co is a quick and straightforward tool that recommends to you the most up-to-date relevant hashtags. Recognizing the most popular hashtags in real-time helps companies stay up to date with trends, news, and to successfully increase your followers.
Canva: Canva is by far one of the best and most intuitive, easy to use design tools that are on the market. It is a great match for marketers and companies that don’t have a graphic designer on hand. Canva gives you the ability to create Instagram posts and stories that are perfectly curated for your audience. They have eye catching, stylish templates and easy design tools to set your content apart of the crowd.
Shortstack: Shortstack is a resource for running Instagram contests. The contests are massive on this site, creating tons of hype, boosting brand awareness, and attracting new followers. ShortStack collects and shows all user-generated content, such as photos that have been posted to your branded hashtag. It also keeps track of your campaign’s performance, showing your traffic, engagement, and other valuable data.